Death of a Social Media

One of the people I follow in the Social Media world is Lewis Howes. He always has great info on LinkedIn. Yesterday, he posted a question on his page see below:

“Which social network will you STOP using or will go out of style first?
1. Twitter
2. Facebook
3. LinkedIn
4. YouTube
5. Google+
6. Pinterest

Most of the replies came back with Google+ as the front-runner as the first to die out in the online social networking arena. Some made the case that Facebook is dying because younger kids are moving to Instagram or Twitter.  The conversation is an interesting one. Personally, I use Facebook, LinkedIn and Twitter to promote my businesses, in that order. I am working to develop our business presence on YouTube because I see this as a very important vehicle to get the message across about our products and services.

I must admit that I occasionally stop by Google+ and Pinterest to post something. Part of my issue is that most of my contacts have not migrated to Google+ from Facebook. Managing my circles on Google+ takes time and I don’t have much of that these days. I do like using the Hangout feature. It still needs a few quirks worked out, but one of the pastors at my church uses it for bible study. This works great of me, because I don’t have to drive far to take part in the group. Pinterest is still just growing, but I like the ease of use.

I think I use Facebook most, not only because of the number of contacts, but I am used to it. I know how must things work on Facebook, even if they make unannounced changes occasionally. I have a love hate thing going with Twitter. In order to grow my contacts I have to tweet often, respond to retweets, mentions, etc. Sometimes I forget to thank someone and feel bad about it. Too much emotional ties sometimes. Overall, I am not sure which one will go out first; Google has very big pockets while Facebook is still trying to monetize the database of users. I love LinkedIn for professional connections and sharing jobs or business leads with my contacts.

What’s your opinion?

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  1. Haven’t even used Google+ or Pinterest to any real degree yet, so I can’t speak to those. Of Facebook, LinkedIn and Twitter, I would see Twitter as being the one that will either morph into something else or that I would stop using more than the others…for business purposes. It’s still the best for engaging with a huge community during something like the Olympics or a Presidential debate, but I think it’s usefulness from a business perspective could fade faster than either Facebook, through targeted advertising, or LinkedIn, through professional connecting, might.

    • Patrick,

      I really like your assessment of Twitter. I still have not found a great way to push my business through this medium. It may change based on the type of members they attract. I agree with your observation of Facebook and LinkedIn.

      Thanks for you comment.


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